In 2000, Francesca and Alessandro Gallo gave life to the brand, fused by their passion for art and fashion. The choice of Venice as the location for production underlines the union between the Italian tailoring tradition and textile research, giving life to a unique experience.
Contemporary Experimentation
The brand's notoriety grows thanks to experimental and contemporary production. Each creation reflects the innovative approach of the founders, who blend British elegance with Italian tailoring, creating a distinctive aesthetic that challenges convention.
Venice as a Source of Inspiration
The magic of Venice permeates every garment, inspiring the design and giving a unique atmosphere. The lagoon city becomes a creative backdrop, transforming each sneaker into a work of art that combines the ancient and the modern.
Skate Culture and “Destroyed” Elements
The influence of skate culture merges with Italian sartorial tradition, giving life to a distinctive brand. Each pair of sneakers features "destroyed" elements that add a vintage and rebellious touch, defining the brand as an icon of urban fashion.
Experimentation in Fabrics
Continuous research into fabrics is a pillar of the brand. Francesca and Alessandro Gallo integrate innovative materials into their creations, creating a synergy between style and comfort. Textile experimentation helps to redefine standards in footwear production.
The Iconic Leaders
Among the iconic garments, the sneakers characterized by "destroyed" elements stand out. Each pair becomes a wearable work of art, capturing the essence of skate culture and the sophistication of Italian tradition.
Vintage and Contemporary Style
The brand has been able to create a style that combines vintage with contemporary, becoming a point of reference in urban fashion. The fusion of sartorial elements, skate influences and "destroyed" details tells a story of limitless creativity.